Why now is best time to rebrand your automotive company. The growing disruption in the automotive industry The global automotive industry has been in a state of significant disruption for a lengthy period and that doesn’t look set to change any time soon. In fact, it will likely only get worse as dramatic [...]
The Opportunity in Disruption: How marketing during a recession will help global automotive companies to thrive An interview with GlobalAutoIndustry.com In this interview, CMB Automotive Marketing CEO, Chris Bowers, gives his view on how disruption in automotive supply chain and the post-pandemic downturn, creates opportunity to reposition your brand and grow with continued marketing and [...]
International Automotive Branding How to develop your automotive brand for global markets. An interview with GlobalAutoIndustry.com Discover the key considerations around developing your automotive brand for a global a global market place. In this 13 minute interview with GlobalAutoIndustry.com our CEO and automotive branding expert, Chris Bowers, discusses his experience, advice and guidance on brand [...]
Keys to Digital Marketing Success for a Global Automotive Audience Listen to the Interview on www.globalautoindustry.com In this podcast, the 2nd interview in the series, CMB's director, Chris Bowers, shares his insight and expertise on some of the main considerations to take into account to create a successful global digital marketing strategy for companies in [...]
Interested in exporting to, or operating your automotive business in the USA? From our offices at Silverstone and in Detroit, CMB are ideally placed to help automotive companies looking to build their business in the USA. Whether you are exporting or establishing operations in North America, CMB can help your automotive brand, win new clients, [...]
Reflections on Automechanika The dust has settled and Automechanika Birmingham has been wrapped up for another year. Connections have been made, business is being done. It’s time to reflect on one of the biggest UK based events in the automotive calendar. Our team attended all three days of Automechanika as delegates, with the goal to [...]
