Chris Bowers - CMB Automotive Marketing

About Chris Bowers

I’m a marketing and creative professional with considerable experience in the automotive, high performance engineering and automotive tech industries. Working across international markets, I offer a global view point, with creative thinking, on brand development and commercially focused marketing communications.

Automotive Marketing Strategy

25 11, 2025

Automotive Marketing Strategy

Automotive Marketing Strategy Why It’s Really About What You Choose Not To Do “Strategy” is one of the most overused words in [...]

Scam Alert

22 10, 2025

Scam Alert

⚠️ Fraudulent Online Activity Using the CMB Automotive Marketing Name We have been made aware of fraudulent online activity in which individuals [...]

Shiny Toys and False Gods

23 09, 2025

Shiny Toys and False Gods

Shiny Toys and False Gods Is the Auto Industry Out of Step with EV Adoption? Every other week, it seems another [...]

Roadmap for Market Entry

3 09, 2025

Roadmap for Market Entry

Why Niche Vehicle OEMs Need a New Roadmap for Market Entry In today’s automotive and mobility landscape, the distance between global [...]

From Proof of Concept to Profit

21 08, 2025

From Proof of Concept to Profit

An Interview with GlobalAutoIndustry.comI recently had the privilege of being asked to do an interview with www.globalautoindustry.com, to talk about one of [...]

Marketing that Moves the Needle

31 07, 2025

Marketing that Moves the Needle

Marketing That Moves the Needle - Aligning Strategy with Business Goals In the world of B2B automotive manufacturing and technology, marketing can no [...]