The automotive trade show marketing playbook
In this free e-book, we illustrate our approach to marketing automotive trade shows and how to get the most ROI from any event you attend. We detail the importance of setting objectives, planning your show, pre-show promotional tactics, in-show tactics and some best practice for following-up leads once the event is finished.
CMB Automotive are veterans of automotive trade show marketing, having managed dozens of successful exhibitions and events for automotive and motorsport clients across the UK, Europe and North America.
We've planned, organised and promoted trade shows for some of the word's leading automotive brands, attending some of the world's top automotive events. This e-book details common pitfalls to avoid, along with practical guidance and tips for making the most out of your event, maximising ROI and preparing your teams.